All brands, regardless of their own online strategies, are almost certainly being talked about online and not necessarily in a good way. Essential to a good internet marketing strategy, online monitoring of your brand reputation has become a more onerous and complex task over the last few years. A new article on Econsultancy offers some suggestions on how to monitor and protect your companyâ
According to a blog post revealing some new research about brand page use on Facebook, over at Econsultancy, the great majority of Facebook brand pages are pretty much left alone most of the time.
The concept of the Long Tail online, the idea that the economies of online selling now make it profitable for online retailers to sell low-demand products that offline retailers would not stock
If you use Google's free analytics packages to review and oversee your web analytics, it can sometimes be hard to keep on top of the new features and functions that the service has introduced.
If you are an online marketer looking at your budgets for 2012 and beyond, some comments on a new post on the Econsultancy blog may well ring very true.
The image of the affiliate industry has historically been of an industry dominated by hobby bloggers, who derive a small income stream from their affiliate relationships.
